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Big Aroha Tours
Brand, Website & Vehicle Rollout
The Brief
About the client
Big Aroha Tours is a small, independent tour company on Waiheke Island, run by locals Darren and Jane Rippingale. They create memorable experiences that share their home’s beauty and culture. 
What they needed & why
They lacked a clear identity and a website that matched their passion. They needed a brand and online home that helps travellers find them and book with confidence. 
What We Delivered
Brand identity that fits the kaupapa
A distinctive look and feel that ties the founders’ story to the business and stands out on-island. 
Website that’s easy to navigate
A clean, user-friendly site so visitors can quickly learn about tours and book. 
Photography & video on Waiheke
A full shoot to capture the island and the experience, giving the site strong visuals. 
Vehicle graphics with local execution
Designed the graphics and worked with a local signwriter to get them on the fleet.
The Impact
More bookings right away
Bookings increased by 30+ in one month after launch. 
Clearer identity, stronger presence
Recognition and visibility lifted around Waiheke; the brand now reflects their values. 
A website that sells the experience
Stunning visuals and a simple path to book.
Client Feedback
Visual tour
Quick visuals from this project.
Need a brand and website that brings bookings?
We’ll shape a clear identity, build a tidy site, and line up visuals so travellers find you and book.
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