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Te Hau Ora o Ngāpuhi
Brand Design & Collateral Refresh
The Brief
About the client
Te Hau Ora o Ngāpuhi provides support, advisory services and events that help iwi, hapū, marae and whānau move toward a shared vision for Ngāpuhi.
What they needed & why
With a new strategic plan in place, THOON’s identity needed to catch up. Their brand felt dated and no longer reflected the breadth of their mahi, so a refresh was required.
What We Delivered
New brand system
A meaningful, recognisable identity that iwi, hapū, marae and whānau can instantly see as theirs. 
Collateral suite
Applied the refreshed brand across core collateral so everyday comms look consistent and professional. 
Vehicle branding
Designed new vehicle logos to lift visibility across the rohe and build recognition on the road. 
Strategic plan branding
Branded the strategic plan so leadership documents and frontline materials tell the same visual story. 
The Impact
A look that fits the kaupapa
THOON is thrilled with the refreshed brand and how it aligns with who they are today. 
Community recognition and pride
The designs have been warmly received by the team and wider community. 
Ready to share the story
With aligned collateral and vehicles, THOON is excited to use the brand and share their message with whānau and hapū. 
Client Feedback
Visual tour
Quick visuals from this project.
Need a brand refresh like this?
We’ll create a clear, recognisable brand and roll it out across your key touchpoints so your team and community see and feel the change.
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